Digital discourse in the fashion industry 

Musicians utilizing social media to increase brand awareness, further promote their brand and establish brand equity 

Memes, meme marketing, and how brands and influencers can leverage them on social media 

Digital impact: the impact of mobile digital technology on live music events and its influence on marketing, branding and public relations professionals 

“Ocean fandom”: what the music industry should learn from Frank Ocean to keep the phenomenon and cultural experience called fandom alive 

The influencer break-down: a history, categorization, and analysis of success for health & wellness influencers 

The search for authenticity in influencer marketing 

A study of the cultural environment of social media 

Engaging in the conversation; best practices in strategic social media 

Public relations in the music business: how publicists continue to improve a changing industry 

The share factor: implications of global digital strategy for public relations 

Lights, camera, (call to) action: global public engagement in film launch campaigns 

The visual literacy explosion: a brief history, relevant cases and commonly accepted practices 

Under the influence: understanding cautious influencer marketing and relations 

The influence of new media marketing public relations on the South Korean film industry -- in relation to the U.S. film industry 

Strategic planning model for the Chatsworth-Northridge Industrial Core - Innov818 

The color of beautiful: the case against skin whitening 

Glossier Chinese regional campaign plan 

Conglomerate branding within the luxury goods sector 

Growing up with Alphas: how animation marketers can survive the next generation