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California Historical Society Collection, 1860-1960
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Title Insurance and Trust and C.C. Pierce Photography Collection 1860-1960
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View of Broadway looking south from Eighth Street from the east side, Los Angeles, 1928
(USC DC Image) 

View of Broadway looking south from Eighth Street from the east side, Los Angeles, 1928

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Title View of Broadway looking south from Eighth Street from the east side, Los Angeles, 1928 
Description Photograph of a view of Broadway looking south from Eighth Street from the east side, Los Angeles, 1928. The Tower Theatre stands at the end of the street to the left, its clock tower reading approximately thirty-nine minutes after two o'clock, behind which the Southern California Music Company building, Wurlitzer building, Platt Music Company building and the New Orpheum can be seen, respectively. Automobiles, pedestrians and a cable-car navigate the street to the right. The marquee of the Tower reads "Glorious Betsy / A Talking Picture / Dolores Costello Glorious Betsy / Burtnetss Orchestra" and "Harold Lloyd in Speedy". Other legible signs include from left to right: "Comet's", "Orange Drink", "Pianos [...] 20-50%", "Baldwin", "[F]ederal Outfitting", "Coca-Cola", "Gas", "Sunday", and "We Sell Homes Payable Like Rent". 
Publisher University of Southern California. Libraries (digital) 
Date Created 1928 
Subject Broadway  (subject), buildings  (adlf), cities  (adlf), Los Angeles -- Streets -- Broadway -- 8th to 9th  (file heading), Platt Music Company  (subject), roadways  (adlf), Stores, Retail  (lcsh), Theaters  (lcsh), Tower Theater  (subject) 
Tags oai:digitallibrary.usc.edu:chs,OAI-PMH Harvest 
Place California (states), Downtown Los Angeles (city or populated place), Los Angeles (city or populated place), Los Angeles (counties), South Broadway & West 8th Street (roadways), USA (countries) 
Temporal Subject 1928 
Type images
Format 1 photograph : photonegative, b&w ; 13 x 10 cm. (aacr2), negatives (photographic) (aat), photographs (aat) 
Source California Historical Society (contributing entity), California Historical Society Collection, 1860-1960 (collection), Title Insurance and Trust, and C.C. Pierce Photography Collection, 1860-1960 (subcollection) 
Repository Email specol@lib.usc.edu
Repository Name USC Libraries Special Collections
Repository Location Doheny Memorial Library, Los Angeles, CA 90089-0189
Rights Public Domain. Please credit both “University of Southern California. Libraries” and “California Historical Society” as the source. Digitally reproduced by the USC Digital Library. 
Copyright Public Domain. Please credit both “University of Southern California. Libraries” and “California Historical Society” as the source. Digitally reproduced by the USC Digital Library. 
Access Conditions Send requests to address or e-mail given 
Permanent Link (DOI) https://doi.org/10.25549/chs-m146 
Identifier 6967 (accession number), CHS-6967 (call number), CHS-6967 (filename), isla id: S-66 (identifying number), chs-m265 (legacy collection record id), chs-c65-1837 (legacy record id), chs-m146 (legacy record id), USC-1-1-1-149 (legacy record id), 1-2-113 (microfiche number), USC (project) 
IIIF ID [Document.IIIFV3ID] 
DM Record ID 1837 
Unique identifier UC117538 
Legacy Identifier CHS-6967.tiff 
Type Image 
Internet Media Type image/tiff
Resolution 13.0 in × 17.2 in at 300dpi
33.0 cm × 43.9 cm at 300dpi 
Inherited Values
Title Title Insurance and Trust and C.C. Pierce Photography Collection 1860-1960 
Description The nearly 15,000 unique photographs of this collection contain the work of C.C. Pierce which cover the Los Angeles region city, street and architectural views, California Missions, Southwestern Native Americans, and turn-of-century Nevada, Arizona, and California. Pierce, active from 1886 to 1940, was one of the leading photographers of his day and amassed a collection of 15,000 images, including his own and those bought and copied from his contemporaries, George Wharton James and Charles Puck. The James collection contains over 2,000 images of portraits, customs, ceremonies, arts, and games of various groups of Southwestern Native Americans. 
Date Created 1860/1960 
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Title Insurance and Trust and C.C. Pierce Photography Collection 1860-1960
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Title Insurance and Trust and C.C. Pierce Photography Collection 1860-1960 
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