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Rallying for children's rights: a media campaign for social change
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Public awareness campaign for dementia in Taiwan
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Lights, camera, (call to) action: global public engagement in film launch campaigns
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Public diplomacy and the media in the middle east, 2013
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Netwar in cyberia: decoding the media mujahidin, 2018
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Campaign financing for the U.S. House of Representatives: an interactive Web map
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Assessing the effectiveness of transnational activism: an analysis of the anti-whaling and anti-sealing campaigns
Campaign confidantes: six perspectives on California's 2008 presidential primary
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Jurisdictional Women’s Convention public relations campaign and timeline, COGIC, 2009
How the internet and social media has changed movie marketing [pdf]
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Multicultural campaigns: outdated approaches to reaching the modern U.S. Hispanic consumer
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Policy and practice: United States and European Union media and technology education
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Essays on commercial media and advertising
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The bottle of excellence: Designing the public relations campaign for Luzhou Laiojiao's iconic liquor brands
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Engaging in the conversation; best practices in strategic social media
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Media diplomacy and U.S.-China military-to-military cooperation, 2012
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Optimizing penalized and constrained loss functions with applications to large-scale internet media selection
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Asian American media activism: past, present, and digital futures
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Avoiding middle-class planning 2.0: media arts and the future of urban planning
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A study of the cultural environment of social media
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Why our audience share? Improving social media effectiveness using experiments
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Special cultural zones: provincializing global media in neoliberal China
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Social media best practices for Hollywood films and their applications in China
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Campaigning for a seat on the United Nations Security Council: a middle power reflection on the role of public diplomacy, 2011
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