Essays in non-market strategy and entrepreneurship 

Spaces of autonomy and polarization: toward a theory of the globalization of economic and political cultures characteristic of American journalism 

Special cultural zones: provincializing global media in neoliberal China 

Exporting tears and fantasies of (under) development: popular television genres, globalization and nationalism in Mexico after World War II 

Investment or gamble? What brand managers should know about targeting second- and third-generation Hispanics 

Rights projects in a globalized world 

Social media best practices for Hollywood films and their applications in China 

Selling the world: an exploration of the past, present and future of destination marketing 

Market reforms, foreign direct investment and national identity: Non-national identity of Kazakhstan 

A community on the air: Latino Los Angeles and the rise of Spanish-language TV in the United States, 1960-1990 

Case study of the Global Polio Eradication Initiative: analysis of current plan, shortcomings and communication barriers 

Dark matter in b-boying cyphers: race and global connection in hip hop 

Destination USA: marketing the United States as an international travel destination 

Growing up with Alphas: how animation marketers can survive the next generation 

Costly quality, moral hazard and two-sided markets 

The role of international research collaboration in enhancing global presence of an institution 

Changing viewership habits: an analysis of the new television landscape: when going over-the-top, who will end up on top? 

Entre maricones, machos, y gays: globalization and the construction of sexual identities among queer Mexicanos 

Retailed lives: governing gender and work in globalizing Istanbul 

The way we ball: global crossovers within the hoops habitus 

Using digital marketing to reach students in graduate school admissions: an innovation study 

The pop show: racial performance and transformation in global arts industries 

Democracy in the 21st century: social media and politics - global village or cyber-Balkans? 

The happiest place on Earth and finally in mainland China: a white paper to explain what Dalian Wanda Group chairman forgot when he thought he could beat Disney in China 

Developing global competence in a Sino-US joint university: an evaluation study