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Murray, Free for nothing, good for something, 2004-02-01
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Data-driven culture in the consumer goods industry
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How sequels seduce: consumers' affective expectations for entertainment experiences
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Powerful brand influentials: conceptualization, measurement, and distinctiveness of a brand’s influential consumers
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The motivational power of beauty: how aesthetically appealing products drive purchase effort in consumers
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How do consumers use brands for identity signaling: Impact of brand prominence on consumers' choice and social interaction
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Consumers' subjective knowledge influences evaluative extremity and product differentiation
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The impact of family factors on the functioning of African-American consumers living with schizophrenia
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Essays on product trade-ins: Implications for consumer demand and retailer behavior
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The influence of brand placement in Bollywood on the Indian consumer
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Essays on understanding consumer contribution behaviors in the context of crowdfunding
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Reward substitution: how consumers can be incentivized to choose smaller food portions
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U.S. ethics and global effects: public radio's struggle to cover climate change for a consumer audience
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How product designs and presentations influence consumers’ post-acquisition decisions
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Satisfaction with local "public goods" and services: the effects of household income and privatization in southern California
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Power party girls, good looking crowds and one hellish boss: The portrayal of the female entertainment publicist on reality television
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Luring lovers: how brands make consumers fall head over heels
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Consumer awareness of Chinese brands in the United States
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Implementation of good manufacturing practice regulations for positron emission tomography radiopharmaceuticals: challenges and opportunities perceived by imaging thought leaders
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Not being bad is not good enough: why companies need to be proactively doing good through CSR initiatives
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The employee as consumer
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A study of selected agencies that evaluate consumer goods qualitatively in the United States.
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Consumer Credit Insurance In Nebraska
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Multicultural campaigns: outdated approaches to reaching the modern U.S. Hispanic consumer
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Consumer emphasis in business education
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