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Essays on consumer conversations in social media
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Scale construction and effects of brand authenticity
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Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
Marshall School of Business, USC, 2017
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