Leading change initiatives: communication and bounded agency in a health care organization 

Are public relations firms ready to lead in the new communication normal? the changing agency landscape and PR’s shifting roles 

The C word: managing crisis in the modern media landscape 

Public relations vs. advertising for the big screen: the ever-growing role of strategic public relations in the effective marketing of theatrical motion picture releases 

Evolution of returns to scale and investor flows during the life cycle of active asset management 

Social media best practices for communication professionals through the lens of the fashion industry 

E-commerce marketing strategies: targeting online consumer markets 

How a strategic public relations campaign can enhance the reputation of China's financial public relations industry 

Facebook and the ideal social marketplace: a study of the marketing benefits of social media practices 

Public health anti-obesity communication: an analysis of current campaigns for future guidance 

Business process reengineering as communication genres in space electronics 

Reputation management: golf's answer to participation woes 

Capturing and maintaining the essence of luxury in the dynamic global marketplace 

An evaluative study on implementing customer relationship management software through the perspective of first level managers 

Structural models of marketing to multiple agents 

Negotiated control in Total Quality Management teams: An ethnography at the Jet Propulsion Laboratory 

Blue Ribbon Commission on Public Safety and Community Relations report, 1990-02 

Guide to corporate internal communications in China: a policy handbook 

The institutionalization of nonprofit management: emergence, development, and legitimization 

The structure of strategic communication: theory, measurement, and effects 

Integrating data analytics and blended quality management to optimize higher education systems (HEES) 

Organizational commitment and layoff survivor syndrome: The relationship between communication and downsizing 

Risk management and recalls: a survey of medical device manufacturers 

Visualizing email response data to improve marketing campaigns 

The civic responsibility of professional sports teams: Exploring the role of a team in its community