The product planning problem in a medium-sized electronic instrument corporation. - Page 19 |
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longer. The product program is divided into two phases:
the product planning phase and the product follow-through
phase.
Product planning. Product planning covers the
evolution of the product from an idea to its actual
release; it also may be the rework of an old product
i
from a concept to its release.
j
Product follow-through. The concept of the
\
continuing evaluation of a product throughout its life j
f
cycle is product follow-through. The product is covered ’
from its original release through its full exploitation ;i
to final obsolescence or revamping.
Product family. The grouping of related components
or individual products is a product family. Such products j
enhance each other*s sale through additional uses and the
possibility of increased flexibility through their combination.
The family may have some non-profit making
components that greatly increase the sale of the basic
profit making members. An example of this type of ji
component is a new magazine that increases the use of
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| Title | The product planning problem in a medium-sized electronic instrument corporation. - Page 19 |
| Repository email | cisadmin@lib.usc.edu |
| Full text | longer. The product program is divided into two phases: the product planning phase and the product follow-through phase. Product planning. Product planning covers the evolution of the product from an idea to its actual release; it also may be the rework of an old product i from a concept to its release. j Product follow-through. The concept of the \ continuing evaluation of a product throughout its life j f cycle is product follow-through. The product is covered ’ from its original release through its full exploitation ;i to final obsolescence or revamping. Product family. The grouping of related components or individual products is a product family. Such products j enhance each other*s sale through additional uses and the possibility of increased flexibility through their combination. The family may have some non-profit making components that greatly increase the sale of the basic profit making members. An example of this type of ji component is a new magazine that increases the use of |
