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53
References
Barboza, David, and Julia Werdigier, “Alcoa and Chinese Rival Buy 12% Stake in
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Object Description
| Title | China's investment in the United States and the public relations implications: A case study of the Lenovo-IBM acquisition |
| Author | Liang, Shuyan |
| Author email | shuyanliang.usc@gmail.com; shuyanli@usc.edu |
| Degree | Master of Arts |
| Document type | Thesis |
| Degree program | Strategic Public Relations |
| School | Annenberg School for Communication |
| Date defended/completed | 2011-04-30 |
| Date submitted | 2011 |
| Restricted until | Unrestricted |
| Date published | 2011-05-04 |
| Advisor (committee chair) | Kotler, Jonathan |
| Advisor (committee member) |
Floto, Jennifer Wang, Jian (Jay) |
| Abstract | This paper discusses Lenovo’s acquisition of IBM’s personal computer division in 2005 as a case in point to explore issues involved in China’ investment in the United States, particularly its public relations implications. It is demonstrated that media coverage underscored the complications and tensions in these supposedly free market activities. This paper presents the manifestation of controversial issues such as state-ownership of businesses, national security, and economic protectionism, as Chinese enterprises invest in the United States through mergers and acquisitions. It provides an account of Lenovo’s communication strategies and gives suggestions to better manage corporate reputation and brand images for Chinese companies that are seeking overseas investment. |
| Keyword | Lenovo; IBM; China; United States; foreign direct investment (FDI); mergers and acquisition (M&A); public relations (PR) |
| Geographic subject (country) | China; USA |
| Coverage date | 2005/2010 |
| Language | English |
| Part of collection | University of Southern California dissertations and theses |
| Publisher (of the original version) | University of Southern California |
| Place of publication (of the original version) | Los Angeles, California |
| Publisher (of the digital version) | University of Southern California. Libraries |
| Provenance | Electronically uploaded by the author |
| Type | texts |
| Legacy record ID | usctheses-m3902 |
| Contributing entity | University of Southern California |
| Rights | Liang, Shuyan |
| Repository name | Libraries, University of Southern California |
| Repository address | Los Angeles, California |
| Repository email | cisadmin@lib.usc.edu |
| Filename | etd-Liang-4567 |
| Archival file | uscthesesreloadpub_Volume32/etd-Liang-4567.pdf |
Description
| Title | Page 60 |
| Contributing entity | University of Southern California |
| Repository email | cisadmin@lib.usc.edu |
| Full text |
53
References
Barboza, David, and Julia Werdigier, “Alcoa and Chinese Rival Buy 12% Stake in
Rio Tinto,” New York Times. 2 February 2008: B1.
Cha, Ariana Eunjung. “Telecom Firm in China Sets Sights on U.S. Market,”
Washington Post. 6 January 2008, A1.
Cha, Ariana Eunjung. “Weak Dollar Fuels China’s Buying Spree of U.S. Firms;
Foreign Cash Ignites Political Concerns,” The Washington Post. 28
January 2008: A1.
Chan, Elaine. “Taking Charge.” South China Morning Post. 14 December 2005:
16.
“China’s Sovereign Wealth Fund Favors Real Economy", Economic Observer. 2
March 2009.
“Chinese marketers bent on going global.” Advertising Age. 14 March 2005: 16.
“Chinese Takeovers - The coming wave.” The Economist (2010). Audio.
Committee on Foreign Investments in the United States (CFIUS). U.S.
Department of Treasury, Office of the Assistant Secretary International
Affairs, Office of Investment Security. Retrieved 1 April 2011
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