Page 57 |
Save page Remove page | Previous | 57 of 62 | Next |
|
small (250x250 max)
medium (500x500 max)
Large (1000x1000 max)
Extra Large
large ( > 500x500)
Full Resolution
All (PDF)
|
This page
All
|
50 Chapter 5: Closing Remarks The Lenovo-IBM acquisition deal is a landmark case of China’s foreign direct investment in the United States. On the one hand, media coverage differed in the United States and in China, and Western media opted to be more critical and negative toward Chinese-based companies’ capabilities and legitimacy to go global. On the other hand, the U.S. media may have telescoped distrust of China among the public, but the people who are deciding whether to support or resist Chinese investment efforts are not much swayed by this. They depend on their own analyses. U.S. politicians and government agencies exert strong influence on Chinese investment deals. At times, they direct the tone of the conversations and dominate the public discourse on such topics. The Committee on Foreign Investment in the United States could single-handedly determine the outcome of supposedly free-market economic activities, if such activities were ruled by the agency as posing threats to national security. There are signs that the U.S. government is more welcoming of Chinese investment, which is of strategic importance to the United States. For better or worse, America’s economic capacity and its technological capabilities will be closely intertwined with China. Chinese companies, such as Lenovo and CNOOC, show the U.S. public the scale of ambitions swelling in Chinese corporate hearts. Their acquisition deals or proposals also highlight the degree to which they are backed by the Chinese government keen for global influence and resources. Names like TCL, Haier,
Object Description
Title | China's investment in the United States and the public relations implications: A case study of the Lenovo-IBM acquisition |
Author | Liang, Shuyan |
Author email | shuyanliang.usc@gmail.com; shuyanli@usc.edu |
Degree | Master of Arts |
Document type | Thesis |
Degree program | Strategic Public Relations |
School | Annenberg School for Communication |
Date defended/completed | 2011-04-30 |
Date submitted | 2011 |
Restricted until | Unrestricted |
Date published | 2011-05-04 |
Advisor (committee chair) | Kotler, Jonathan |
Advisor (committee member) |
Floto, Jennifer Wang, Jian (Jay) |
Abstract | This paper discusses Lenovo’s acquisition of IBM’s personal computer division in 2005 as a case in point to explore issues involved in China’ investment in the United States, particularly its public relations implications. It is demonstrated that media coverage underscored the complications and tensions in these supposedly free market activities. This paper presents the manifestation of controversial issues such as state-ownership of businesses, national security, and economic protectionism, as Chinese enterprises invest in the United States through mergers and acquisitions. It provides an account of Lenovo’s communication strategies and gives suggestions to better manage corporate reputation and brand images for Chinese companies that are seeking overseas investment. |
Keyword | Lenovo; IBM; China; United States; foreign direct investment (FDI); mergers and acquisition (M&A); public relations (PR) |
Geographic subject (country) | China; USA |
Coverage date | 2005/2010 |
Language | English |
Part of collection | University of Southern California dissertations and theses |
Publisher (of the original version) | University of Southern California |
Place of publication (of the original version) | Los Angeles, California |
Publisher (of the digital version) | University of Southern California. Libraries |
Provenance | Electronically uploaded by the author |
Type | texts |
Legacy record ID | usctheses-m3902 |
Contributing entity | University of Southern California |
Rights | Liang, Shuyan |
Repository name | Libraries, University of Southern California |
Repository address | Los Angeles, California |
Repository email | cisadmin@lib.usc.edu |
Filename | etd-Liang-4567 |
Archival file | uscthesesreloadpub_Volume32/etd-Liang-4567.pdf |
Description
Title | Page 57 |
Contributing entity | University of Southern California |
Repository email | cisadmin@lib.usc.edu |
Full text | 50 Chapter 5: Closing Remarks The Lenovo-IBM acquisition deal is a landmark case of China’s foreign direct investment in the United States. On the one hand, media coverage differed in the United States and in China, and Western media opted to be more critical and negative toward Chinese-based companies’ capabilities and legitimacy to go global. On the other hand, the U.S. media may have telescoped distrust of China among the public, but the people who are deciding whether to support or resist Chinese investment efforts are not much swayed by this. They depend on their own analyses. U.S. politicians and government agencies exert strong influence on Chinese investment deals. At times, they direct the tone of the conversations and dominate the public discourse on such topics. The Committee on Foreign Investment in the United States could single-handedly determine the outcome of supposedly free-market economic activities, if such activities were ruled by the agency as posing threats to national security. There are signs that the U.S. government is more welcoming of Chinese investment, which is of strategic importance to the United States. For better or worse, America’s economic capacity and its technological capabilities will be closely intertwined with China. Chinese companies, such as Lenovo and CNOOC, show the U.S. public the scale of ambitions swelling in Chinese corporate hearts. Their acquisition deals or proposals also highlight the degree to which they are backed by the Chinese government keen for global influence and resources. Names like TCL, Haier, |