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6 Table 1: Major Bids for American Firms by Chinese firms between 2005 and 2010 Source: Lenovo; CNOOC; Haier; Huawei 6 See Note 2. 7 Ariana Eunjung Cha, “Telecom Firm in China Sets Sights on U.S. Market,” Washington Post (6 January, 2008) A1. Year of Bid Industry Target Investor Chinese State Ownership Deal value 2005 Personal computer IBM (PC division) Lenovo Group About 28%; but it is a public company $1.75 billion 2005 Oil and Gas Unocal Corp CNOOC 100% state-owned $18.5 billion 2005 Home Appliance Maytag Corp Haier None; Haier is a “collective”, with 100 % profits retained by the company.6 $1.28 billion 2008 Telecom Hardware 3Com Corp (16.5%) Huawei Technologies (with Bain Capital) None; Huawei is a private-held company, but research by Rand Corp indicated that Huawei has “deep ties” to the Chinese military7 $2.20 billion 2010 Telecom 3Leaf Systems (intellectual property) Huawei Technologies None $2.00 million 2010 Oil and Gas Chesapeake Energy Corporation CNOOC 100% state-owned $1.27 billion
Object Description
Title | China's investment in the United States and the public relations implications: A case study of the Lenovo-IBM acquisition |
Author | Liang, Shuyan |
Author email | shuyanliang.usc@gmail.com; shuyanli@usc.edu |
Degree | Master of Arts |
Document type | Thesis |
Degree program | Strategic Public Relations |
School | Annenberg School for Communication |
Date defended/completed | 2011-04-30 |
Date submitted | 2011 |
Restricted until | Unrestricted |
Date published | 2011-05-04 |
Advisor (committee chair) | Kotler, Jonathan |
Advisor (committee member) |
Floto, Jennifer Wang, Jian (Jay) |
Abstract | This paper discusses Lenovo’s acquisition of IBM’s personal computer division in 2005 as a case in point to explore issues involved in China’ investment in the United States, particularly its public relations implications. It is demonstrated that media coverage underscored the complications and tensions in these supposedly free market activities. This paper presents the manifestation of controversial issues such as state-ownership of businesses, national security, and economic protectionism, as Chinese enterprises invest in the United States through mergers and acquisitions. It provides an account of Lenovo’s communication strategies and gives suggestions to better manage corporate reputation and brand images for Chinese companies that are seeking overseas investment. |
Keyword | Lenovo; IBM; China; United States; foreign direct investment (FDI); mergers and acquisition (M&A); public relations (PR) |
Geographic subject (country) | China; USA |
Coverage date | 2005/2010 |
Language | English |
Part of collection | University of Southern California dissertations and theses |
Publisher (of the original version) | University of Southern California |
Place of publication (of the original version) | Los Angeles, California |
Publisher (of the digital version) | University of Southern California. Libraries |
Provenance | Electronically uploaded by the author |
Type | texts |
Legacy record ID | usctheses-m3902 |
Contributing entity | University of Southern California |
Rights | Liang, Shuyan |
Repository name | Libraries, University of Southern California |
Repository address | Los Angeles, California |
Repository email | cisadmin@lib.usc.edu |
Filename | etd-Liang-4567 |
Archival file | uscthesesreloadpub_Volume32/etd-Liang-4567.pdf |
Description
Title | Page 13 |
Contributing entity | University of Southern California |
Repository email | cisadmin@lib.usc.edu |
Full text | 6 Table 1: Major Bids for American Firms by Chinese firms between 2005 and 2010 Source: Lenovo; CNOOC; Haier; Huawei 6 See Note 2. 7 Ariana Eunjung Cha, “Telecom Firm in China Sets Sights on U.S. Market,” Washington Post (6 January, 2008) A1. Year of Bid Industry Target Investor Chinese State Ownership Deal value 2005 Personal computer IBM (PC division) Lenovo Group About 28%; but it is a public company $1.75 billion 2005 Oil and Gas Unocal Corp CNOOC 100% state-owned $18.5 billion 2005 Home Appliance Maytag Corp Haier None; Haier is a “collective”, with 100 % profits retained by the company.6 $1.28 billion 2008 Telecom Hardware 3Com Corp (16.5%) Huawei Technologies (with Bain Capital) None; Huawei is a private-held company, but research by Rand Corp indicated that Huawei has “deep ties” to the Chinese military7 $2.20 billion 2010 Telecom 3Leaf Systems (intellectual property) Huawei Technologies None $2.00 million 2010 Oil and Gas Chesapeake Energy Corporation CNOOC 100% state-owned $1.27 billion |