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Running head: GROUP AS CONVEYOR 1
Cueing Compliance and Conferring Context: Testing the Group-As-Cue and Group-As-
Conveyor Models of Social Influence.
Timothy Hayes
University of Southern California
Object Description
| Title | Cueing compliance and conferring context: testing the group-as-cue and group-as-conveyor models of social influence. |
| Author | Hayes, Timothy |
| Author email | timothybhayes@gmail.com;timothybhayes@gmail.com |
| Degree | Master of Arts |
| Document type | Thesis |
| Degree program | Psychology |
| School | College of Letters, Arts And Sciences |
| Date defended/completed | 2012-11-29 |
| Date submitted | 2012-11-29 |
| Date approved | 2012-12-04 |
| Restricted until | 2012-12-04 |
| Date published | 2012-12-04 |
| Advisor (committee member) |
Wood, Wendy Graham, Jesse Miller, Norman |
| Abstract | Prominent theories of persuasion and group influence view social identity as a cue that prompts agreement with in-groups and disagreement with out-groups. An alternative account suggests that groups convey social meaning, and it is these group-based meanings that influence group members’ attitudes. Two studies found support for the group-as-conveyor model of group influence. In Experiment 1, participants’ interpretations of political messages varied as a function of source identity (Republican, Democrat) and their own ideology. These changes in message construal further predicted participants’ attitudes towards two issues (foreign policy and education reform). In Experiment 2, participants’ interpretations of a negative campaign message were influenced by source identity, and message interpretation interacted with participants’ own ideological views to predict attitudes toward a political candidate. These results imply that traditional approaches could benefit from considering the role of message construal in the influence process. |
| Keyword | social influence; attitudes; persuasion; intergroup processes |
| Language | English |
| Part of collection | University of Southern California dissertations and theses |
| Publisher (of the original version) | University of Southern California |
| Place of publication (of the original version) | Los Angeles, California |
| Publisher (of the digital version) | University of Southern California. Libraries |
| Provenance | Electronically uploaded by the author |
| Type | texts |
| Legacy record ID | usctheses-m |
| Rights | Hayes, Timothy |
| Access conditions | The author retains rights to his/her dissertation, thesis or other graduate work according to U.S. copyright law. Electronic access is being provided by the USC Libraries in agreement with the author, as the original true and official version of the work, but does not grant the reader permission to use the work if the desired use is covered by copyright. It is the author, as rights holder, who must provide use permission if such use is covered by copyright. The original signature page accompanying the original submission of the work to the USC Libraries is retained by the USC Libraries and a copy of it may be obtained by authorized requesters contacting the repository e-mail address given. |
| Repository name | University of Southern California Digital Library |
| Repository address | USC Digital Library, University of Southern California, University Park Campus MC 7002, 106 University Village, Los Angeles, California 90089-7002, USA |
| Repository email | cisadmin@usc.edu |
| Archival file | uscthesesreloadpub_Volume6/etd-HayesTimot-1370.pdf |
Description
| Title | Page 1 |
| Full text | Running head: GROUP AS CONVEYOR 1 Cueing Compliance and Conferring Context: Testing the Group-As-Cue and Group-As- Conveyor Models of Social Influence. Timothy Hayes University of Southern California |
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