Volume LXXXIX, Number 41
University of Southern California
Friday, November 14, 1980
Broadcaster speaks on job opportunities
B> Pamela Savage
Gene Jankowski, 46, president of CBS Broadcasting Group, responsible for six corporate divisions and a S2 billion business, was once described by a colleague as having “more get-up-and-go than almost anybody else I’ve ever seen.”
Jankowski shared some of his enthusiasm Thursday when he met with journalism students and faculty in Grace Ford Salvatori auditorium and discussed new opportunities in the broadcasting field during the next 10 years.
He refuted the old adage that “the medium is the message.” emphasizing that in all communication “the message is the message,” rather than who or what delivers it.
Jankowski’s presentation exemplified that philosophy because his success story and enthusiastic appearance more than his words conveyed his real excitement fore the broadcasting industry.
AfTiable and easygoing, Jankowski sported a cardinal striped tie and gold handkerchief and looked more like a former university leader than a top executive of a multi-billion dollar corporation.
Jankowski took only 16 years to progress from sales in the CBS radio network to president of the CBS Broadcast Group, a move he attributes to “looking on everything as an opportunity.”
A native of Buffalo, New York, Jankowski received a Bachelor of Science degree from Car.isius College, and excited by the new development of television, he determined to “become the world’s greatest television producer." He pursued a Master’s degree in
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Students dissatisfied with university, survey shows
Though the theme of a conference Wednesday attended by Soviet and American writers was the spiritual values of writers and literature, the often heated conversation kept turning to politics. References to the possibility of nuclear war between the United States and the Soviet Union often cropped up.
Some participants tried to avoid political talk, but others continued with the subject. “You can't do that." said Edward Albee. playwright, to those avoiding political issues. “You have to find the essence, the truth. Government and art are identical.”
Although the participants could not agree on the combined roles of art and literature, they did agree that the writer has a responsibility to his craft and to society.
“Writers stand to one side -of their society, to observe it with clarity,” Albee said. “Good writing is an act of optimism, but it’s cautionary.
“It says, “We will show you how you are. If it embarrasses you — change. Become different.
”1 don't think art should be comfor-
table. To be alive is to be dangerous. To live fully means to be exposed to variety."
Ray Bradbury, author, said. “Get angry, and then do something. When I hear a negative reaction to things, I demand action. You have to have solutions.”
“I’ve been known to be critical of governments, to go against the stream of popular opinion,” said Harrison Salisbury, an editor of the New York Times and a foreign correspondent.
“But that’s one of the fundamental values we writers share,” Harrison said. “You can’t be realistic without offending some people. Writers should act as criers of alarm, to warn."
The writers also discussed ways to open up communication between the United States and Soviet Union and the different aims of the countries’ literature.
“This conference is an attempt to keep open some line of communication between the Soviets and the Americans, and there are often differences and arguments, even among people from the
same country.” Albee said. “I’ve found some of them to be quite liberal, and they agreed with me. The other ones, though, they're — hardliners."
“The aims of contemporary literature should be to show high standards and moral values,” said Anatoly Ivanov, a Russian author. “These values will be continued in Soviet literature. But literature that only stands on the stance of capital is not truly honest.
“Capitalism judges a good person by his success in business, his competitiveness. Communism shows the capability of man to give to his society most of his energy and most of his know-how," Ivanov said. “The main thing is that some people want to have more than others. The ones who have the most want to have even more.’’
“The highest value of man is to feel love for his own country," Ivanov said. "No one trusts a man who betrays his own country."
“But some people are a traitor by their silence and lack of witness to what he sees and feels,” replied E.L. Doc-torow. author of Ravtime.
“The idea of ‘My country right or wrong’ is the worst kind of jingoism,” Albee added.
“You think we’re all conformists!" protested Mikola Slutskis, one of the Soviet participants. “You say things, and you don’t even know."
Doctorow stressed that the Americans wanted to know more about the Soviet literary mind and Soviet society. He suggested that a publication agreement between the United States and Soviet Union might help.
However, he acknowledged that it would probably be impossible to obtain approval as long as Russian troops occupy Afghanistan. The arrangement would allow Russian writers to publish freely in the United States and vice versa.
The roundtable was set up by Fedorenko and Norman Cousins, a former editor of The Saturday Review, at the request of the U.S. State Department. The first conference was held in 1977 in Moscow, and the second in New York Citv
INTENDED TOPIC SHUNNED REPEATEDLY
Soviet, U.S. writers can’t help talking politics
Staff Photo by Konnath Lawts
TAKE A CHANCE was the theme of KSCR’s fund raising drive. The lucky winner of the cash pot was Scott Tebo, who won half of all the money that was collected in the drawing where the other half went to KSCR. From left to right: Mike Hyman, Anish Trivedi and John Alberti. The KSCR booth was located in front of Tommy Trojan. KSCR’s goal is to raise enough money to re-open the on-campus radio facility.
B> Terry Murphy
Students are generally dissatisfied with the university, according to statistics released yesterday. The Student Senate conducted Feedback Forums in October to find out students' opinions of the university.
From the 875 forms returned, percentages were computed for I 1 areas of concern. The scale ranged from One (very satisfied) to Four (not satisfied) included for those with no opinion.
“The results show that students are generally not satisfied, particularly in the
areas of financial aid, housing and food services,” said Monica Townsend, the report’s author. Students were also dissatisfied with security and parking.
This is the third year that Feedback Forums were con-ted. “The purpose of the report is to find areas that need to be improved and concentrated on,” explained Townsend, “and to see what the students dislike."
“It should be stressed that the report is not totally representative of the student (Continued on page 7)