Hoover Renewal Plan to Cost $18 Million
(Editor’s note: This is lhe conclusion of a two-part series dealing; with the Hoover Redevelopment Project.)
By GREG O BRIEN
The Hoover Redevelopment Project, calling for restoration of 177 acres surrounding USC and including: apartments for moderate to high income classes, two shopping centers and a pedestrian mall, will cost nearly $18 million.
The Community Redevelopment Agency, after buying existing property at fair market value, will sell the land to private developers, who must then Ghieet strict qualifications in rebuilding, in accordance with the Redevelopment Plan. USC will buy 57 acres earmarked for its own use.
When all the cleared land has been sold for redevelopment, a deficit, known as the “net project cost” will result.
Tlie “net project cost” is the difference between the higher cost of acquiring, clearing and preparing the land for its new uses and the lower return from the resale of the bare land for redeve-
It is estimated this cost will be $17,540,018. The Federal government will absorb two-thirds of this cost. The agency must provide the other one-third.
Tlie agency’s share may be provided by cash or by certain noncash contributions. The cost of certain land purchases by USC in or adjacent to the Hoover Project, now estimated to be $2,800,000, will be allowed by the Federal Government as a noncash contribution toward the local one-third share.
The remainder of the local one-third share will l>e provided in cash obtained through the sale of tax-allocation bonds. These bonds, authorized under state law, are financed solely by increased tax revenues produced in the project area as the result of redevelopment.
The bonds are not an obligation of the City of
Los Angeles, but rather are the sole obligation of the Agency, similar to bonds issued by water or transit authorities.
The Redevelopment Plan for the Hoover Project grants owners and tenants priority over the other private developers in the redevelopment of the project.
The Community Redevelopment Agency desires and urges as many owners, operators of businesses, and tenants as possible to governing rules of participation of any redevelopment plan in the United States.
The plan assures current owners, operators of businesses, and tenants who desire to participate in the growth and development of the project that they will be given maximum opportunity to do so.
Every person interested must submit a preliminary statement of interest in participation within 30 days following the publication of the ordinances of the L.A. City Council adopting the Redevelopment Plan.
The 1963-64 assessed value of all land and
improvements within the project area lias been estimated at $3,100,000. This produced approximately $270,000 in taxes based on the 1063-61 tax rate of $8.70.
It also has been estimated that upon completion of all construction under the Redevelopment Plan, the assessed valuation in the project area will rise to approximately $7,000,000. Using the previous tax rate, this would produce taxes of $610,000 per year, an increase of $340,000 per year over the present tax return.
Planning of the project is presently financed by advances made by the Federal Government Housing and Home Finance Agency.
The City Council, due to receive the plans for the project next week, must schedule a 30-day waiting period before public hearings can begin.
University officials, including Dr. Carl M. Franklin, vice-president for Financial Affairs, and Leonard Ii. Wines, executive director of University Relations, have both expressed hope for the success of the project.
PAGE THREE:	University of Southern California \	PAGE FOUR:
Trojans Voice I 'X	\ TT V HHT> AT A	"T Rain Wreaks Havoc
Vacation Choice fl /	AIL/1 w IKUJA	On Troy Weekend Schedule
Vol. XVI	LOS ANGELES, CALIFORNIA, FRIDAY, APRIL 9, 1965	No. 99
Campaign Begins For 2 Candidates
Johnson Urges Sullivan Hopes Forceful Voice To Overcome From Students Past Barriers
Men's Judicial Justice Darrell Johnson, reinstated in the . ASSC presidential contest, said yesterday there is still hope for student government.
“But its hope does not lie in nurturing the weed of present follies,” Johnson declared.
“It does not lie in the creation of isolated areas of student concern that can be ministered to with efficiency.
Forceful Voicing
“The hope of student government today lies fundamentally in the forceful voicing of the legitimate interests of the student body.”
Johnson was disqualified earlier this week for an insufficient number of units, but was reinstated by the Board of Inquiry.
He wnll base his campaign on the belief that the university exists primarily to fulfill the needs and desires of the student.
“Student government should not be something apart from the academic setting of the university, but something vital to it.
All Problems
Johnson said no student problem is either too trivial or too important for student government, whether it is free speech or song girls.
Johnson, a junior in political science, is a member of Men’s Judicial Council and Blackstonians.
The former ASSC Senator is a member of Phi Eta Sigma and Phi Delta Theta.
John Sullivan, recently reinstated candidate for ASSC president, yesterday attacked student leaders who in recent elections blamed the barrier between potential and actual student contributions on “petty politics” and “student apathy.”
In stating his campaign platform, Sullivan said barriers between “potential student contributions and the actual results achieved” are evident.
Reinstated Wednesday
Sullivan was reinstated by the Board of Inquiry Wednesday pending the release of the fall all-university grade point average.
He was disqualified earlier on the basis of the Spring all-university average.
In officially announcing his candidacy, Sullivan brought up several questions relative to the relationships between students, administration and faculty at USC.
Sullivan asked how rele-vent student participation is to the university’s claim of excellence and enterprise, right manner possible.”
How Pelevent?
The ex-yell leader also voiced his strong support for the action taken by the Board of Trustees on Wednesday redefining the university policies on freedom of speech and political organization.
Sullivan has served as social studies senator for one year. He wrote and directed last years “Trolios” and has been president of his fraternity, Phi Kappa Tau.
16 Acts Accepted For 1965 Songfest
JUDGMENT DAY—That's what yester-was for the 37 groups trying out for this year's Songfest, 1965. Narrowing
the field to the 16 entries in the preliminaries are two of the judges, Barbara Arnold (at left) and Noel Hanson.
ADA ENGLISH FUND
Grant Created to Honor Dr. von KieinSmid Aide
Theta Sigma Phi Plans Conference for Writers
The USC chapter of Theta Sigma Phi, national journalism honorary for women, will present a spring writers conference on Saturday, May 1.
The conference entitled “Words. Words, Words,” will give students a chance to participate in seminars, discussion groups, and short lectures with noted novelists, journalists, TV and movie personalities.
Coffee Hour The program includes a coffee hour in the morning and a luncheon at noon according to Bebe Scherb. president of Theta Sigma Phi.
The schedule also includes s morning general session from 10-11:45 a.m., and another general session at 3:45 p.m. In between, there will be special seminars and group discussions.
Among the guests at the conference will be James Warner Bellah, who will act as moderator. Bellah has auth-
ored 17 novels and has written several scripts for John Wayne motion pictures.
Speakers at the morning general conference will be Fay Hammond, fashion editor of the Los Angeles Times; Jane Ardmore, a professional writer who is an authority on Hollywood personalities; and William Blatty, the author of the controversial book and motion picture, “John Gold-farb, Please Come Home. Blatty was director of publications at USC from 1957 to 1958.
Luncheon Speaker
The luncheon speaker will be Herald Examiner columnist Bill Kennedy, “Mr. L.A.” Kennedy covered the Berlin Airlift for the Herald.
In the specific seminars and group discussions, the speakers will head the five aforementioned groups meeting at 1:45-2:30 and 2:45-3:30.
At the television workshop, (Continued on Page 2)
The creation of the $1,500 Ada English scholarship for a USC coed was announced today by Mulvey White, vice-president for Student Alumni Affairs.
Miss English retired recently after 44 years as executive assistant to the late Chancellor and former President Rufus B. von KieinSmid.
She came to USC from the University of Arizona in 1921 j when Dr. von KieinSmid was named USC's fifth President. She had previously been his secretary at Arizona.
Born In Ireland
A native of Armagh, County Tyrone, northern Ireland, Miss English came to the United States for her health with an aunt at the age of nine.
She attended Brooklyn High School, Brooklyn Business College and then worked for the National Park Bank of New York for about three years as secretary to a vice-president.
Miss English shared her office there daily with Hetty j Green, the world's richest woman.
“Mrs. Green clipped coupons from morning until; night,” Miss English recalled.; “Although she was reported-; ly worth $180 million, she liv-' ed in a flat in Hoboken and! brought her lunch with her to ! the bank.”
Move To California
For the next two years Miss English worked as a secretary at the Harris Trust and Savings Bank in New York where she met the president of the Southern California Edison Co. He recommended that she move to Los Angeles where the warmer climate might be better for her health.
She got sidetracked, how-i
ever, to Arizona where she worked for the president of the University of Arizona and then for Dr. von KieinSmid when he headed that institution.
President Norman Topping notified Miss English that the scholarship was being designated in her honor “in recognition of and appreciation for her many years! of close associations with and deep devotion to Chancellor von KieinSmid.”
In expressing her gratitude to President Topping, the Board of Trustees, the of-
ficers and faculty of the university, she said, “The establishment of the scholarship is a generous and much appreciated recognition. My long and happy associations with USC and Dr. von KieinSmid have not come to an end. Through the scholarship my devotion to the university will be perpetuated.”
Miss English now plans to live in Santa Monica.
It has been 20 years since Miss English has been back in Ireland. Other trips have taken her to Canada, Mexico, Hawaii and Alaska.
The Songfest, 1965 Committee announced late last night that 16 groups from six categories have been accepted for the May production.
Groups to perform in the Production Division include Kappa Alpha Theta and Kappa Sigma, Kappa Kappa Gamma and Sigma Chi, Pi Beta Phi and Phi Delta Theta. and Phi Kappa Tau and Delta Gamma.
Those in the novelty category are Alpha Chi Omega and Phi Gamma Delta. Lambda Chi Alpha and Alpha Phi. and Delta Delta Delta and Sigma Alpha Mu.
Mixed Acts
The mixed acts will consist of Theta Chi and Alpha Phi and Alpha Gamma Delta and Sigma Phi Epsilon.
Pi Kappa Alpha is the only men’s group, while University Hall is the lone women’s entrant.
Those groups in the small, division are Theta Chi and j Delta Gamma, Gamma Phi Beta and Delta Chi, Alpha Chi Omega and Phi Gamma Delta. Tau Kappa Epsilon, and Theta Xi.
Von KieinSmid Honored
This year’s Songfest, the twelfth annual production, is dedicated to Dr. Rufus B. von ! KieinSmid. the late president and chancellor of USC.
The program, the largest college musicale in the nation, will be presented May 15 at the Hollywood Bowl.
A guest conductor will be announced shortly before i Songfest. Past conductors of the program include Johnny ! Green, Meredith Wilson and I Henry Mancini.
Songfest has been presented every year since 1954 under the direction of Bob Jani, director of special events. Jani initiated the program when he was an undergraduate.
Entrants from recognized
campus organizations, such as residence halls, service groups, fraternities and sororities, may compete alone or in pairs.
The six divisions of competition are mens, womens, mixed, production, novelty and small group.
Sweepstakes Award One winner will be selected from each division.
The sweepstakes awrard. the “Tommy” trophy, will be awarded to one of the division winners.
A 35-member Songfest Committee, working under Chairman Tom Woolley, is planning Songfest this year.
Alumni activities are organized by the USC Alumni Coordinating Council. Bus transportation will be provided for approximately 1.600 parents and alumni.
Songfest, 1965 is expected to attract a record crowd of 15,000. Several local high schools have received complimentary tickets to the program.
Gililland to Campaign For Senior Presidency
Junior Ted Gililland announced his candidacy for Senior Class president yester-i day.
j “I don’t believe students can take the full blame for 'the apathy in student government,” he said.
“No one can be expected to sustain an interest or take an active part in any organization in which lie feels little personal involvement.”
Increase Opportunities “I feel it is the duty of the student leaders to increase ■ opportunities for student participation.’
Gililland promised to seek a worthwhile senior gift to the university and called for increased facilities for vocational guidance.
He also commented on lack Trolios Chairman, president of student awareness of ex- and social chairman of Delta isting facilities and suggested Chi Fraternity, a member of it might be remedied by a Knights and Squires. IFC senior publication or convo- Judicial, and varsity crew, cation.	Opposing Gililland in the
He said such projects might April election will be Social be financed by the encourage- Studies Senator Nick Toghia. ment of quality entertainment Campainging for ^ie elect-programs sponsored by the ion will begin April 18 follow -Senior Class.	r*d by the election on April
Gililland has served as 28 and 29.
TED GILILLAND
. . Senior Candidate
!R Head Examines Viet tactics
GUERRILLA EXPERT—Cmdr. Hammond Rolph, director of the School of International Relations, asserted yesterday that our situation in Viet Nam is improving.
By CHUCK CONYERS
A guerrilla wrarfare expert w^as guardedly optimistic yesterday over United States wrar efforts in South Viet Nam.
“Although the outlook is not good, every victory by the Viet Cong is balanced to some degree by one or two of our own successes,” Cdr. Hammond M. Rolph, executive assistant to the director of the School of International Relations, explained.
An example of Western military achievement in the Southeast Asian country is our recent victory in the Mekong Delta, where over 200 communists were killed or captured.
Situation Improves
Six Army advisors and approximately 25 South Vietnamese soldiers were killed in the action.
“Our situation in the Southern part of South Viet Nam has improved in
the last three months,” Cdr. Rolph said.
He believes the Communists are pulling troop* out of that section of the country.
Speaking of difficulties in the American war effort, he mentioned that the South Vietnamese Army wras not originally trained in guerrilla warfare by either France or the United States.
Frontal Attack
The army was originally trained against a frontal attack from North Viet Nam, and not until 1960 did the advisors begin to realize the Communists were not fighting a conventional war, Cdr. Rolph said.
“It takes a long time to change the habits and doctrines of an army. The ground forces of the South are still roadbound and don’t have wide-ranging movements to protect their flanks.”
Nonetheless, the Viet Cong has been tricked by opposing land troops.
In January, for instance, a Communist group was trapped by false radio messages which indicated that a small American force was in their vicinity.
Outnumbered Troops
The Western troops outnumbered the Viet Cong in that ruse, and was able to achieve a victory in the following action.
Turning to the effect of American Counterinsurgency tactics, Cdr. Rolph said.
“I think the Viet Cong could have won the war on guerrilla operations alone except for our aid.”
“If the South Vietnamese government forces and their U.S. allies are strong, the Viet Cong must eventually go to at least a semi - conventional stage, because their kind of warfare demands that they go from success to success.” k