EMBER
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PAGE THREE
Group Plans Welcome For Rowites
U niversi-ty of	Southern Calrfomfa
DAI LY
TROJAN
?AGE FOUR Trojans to Battle SMU Mustangs
'OL. Lll
LOS ANGELES, CALIFORNIA, FRIDAY, SEPTEMBER 29, 1961
NO. 10
Firestone Donates $500,000 Gift
Troy Band to Aid Game Spirit Rally
USCs Marching Band will be Joined by Yell King Rich Miailovich for a brief spirit rally today at 12:15 in front of Tommy Trojan, Julie Sullivan, Rally Committee c o - chairman, a n-nounced yesterday.
Enrollment Up Two Per Cent,
Figures Show
Preliminary tabulation of fall ] semester enrollment indicates registration will be up 2 per cent this year over last fall, Registrar David W. Evans reported yesterday.
Early figures show7 that the total day and night enrollment will reach 17,600 students, which will be above the 1960 total of approximately 17,000. The final total would still be below the 1959 high of more than 18,000 students.
"This year's freshman class is 30 per cent larger than last year’s,” Evans reported. “The total of 1,150 freshmen make it one of the largest we’ve had.”
New Class
The registrar said that the new class is composed of 475 women and 674 men.
Although the men to women ratio in the freshman class is about three men to every two women, the all-university ratio is still about three men to every one woman, Evans said. He predicted that the ratio may be somewhat smaller when the final numbers are available.
Registration will not be entirely completed until Saturday, which is the deadline for late University College enrollment, the registrar said. Offical registration for University Park closed last Saturday.
Sev eral records were set during the four days of registration in September. The largest registration for a one-day period
since the post-war G.I. days was > turned out for last week’s spirit recorded by the registrar on meet- which opened USCs 1961 Thursday, Sept. 14, when 2,357 football season, Miss Sullivan
The rally, wh’ch will be held i preparation for tonight’s | football game against the SMU Mustangs, will be led by Miailovich and his gang of spirit rous-j ers.
' USC's band will play school songs with the yell leaders en-J couraging the expected large 1 student crowd to perform trr-di-tional university yells.
Full Support
“The rally will be extremely short, but we feel that the team deserves our full support,” Miss Sulliva.i said.
“The spirit or USC students is very important as far as the team is concerned,” she declared. “If the team is working hard to produce for us, we should do the same thing for them.”
She noted that the Rally Committee hopes to produce several more spirit programs during the season. David Goldberg is co-chairman of the committee with Miss Sullivan.
Spontar ous Style
Yell King Miailovich will conduct the rail, in the same spontaneous style as last week, with songs and yells according to the spirit of the ralliers, Miss Sullivan said.
Last week's rally was photographed for ABC-TV and will be televised prior to the Iowa-USC football game Oct. 7.
The coveted Victor^ Bell, annual prize of the USC-UCLA game, was present during the entire rally in -ecognition of the importance of the event.
The prize w? regained last year when the Trojans defeated the Bruins in the Coliseum. Trojan Knights guarded the Victory Bell during the event to orevent a possible UCLA theft.
Fire Engine
Adding to the clatter and noise of the ralliers was the famous Pi Kappa Alpha fire engine, which also was captured b> the TV cameras.
An estimated 2,000 rooters
SPIRIT WARRIORS - More than 2,000 Trojan rooters turned out last Friday for the spirited football rally which was held at noon in front of Tommy Trojan. An-
other rally will be held today, led by Yell King Rich Miailovich and his trqup. The rally will be highlighted by the Trojan Marching Band and other spirit groups.
ASSUMES POST
students were enrolled
Saturday Record A record for Saturday enrollment wras also set when 1,179 students enrolled on the last day of regular registration.
The high number of registrants during the four-day period was j
said.
The highlight of the rally was an original yell, introduced by the yell leaders, which imitated the dying flight of the Yellow -jackets.
Hard Schedule
“We would li>:e to have a good
attributed by Evans to a decline turnout at today’s rally,” Chair-in the number of students who man Sullivan said. “The team took advantage of early mail has a hard schedule ahead of it registration and to slowness and we want to help the men caused by confusion resulting play their best.” from a new system of registering Tonight’s game against SMU freshmen-	; will begin at 8 in the Coliseum.
“We had about 200 less stu-1 Students who are planning to dents register by mail than last attend the football game will year, although the total number need activity books and white of students eligible to register j shirts or blouses in order to sit this way was up,” Evans said. J in the rooting section
The new system of registering Miss Sullivm said she hoped freshman set aside a separate j for a big participation at all ral-day for incoming students to. lies as well as the games to enroll.	I show the real USC spirit.
Reception Will Fete New Administrator
Grant Enables USC to Offer Special Study
Mulvey White, newly appointed vice president of student and alumni affairs, will be honored by student leaders this afternoon at 2:30 at an informal coffee hour and reception.
Attending the reception, to be held in the Faculty Lounge of the Commons, will be members of the Executive Cabinet, the ASSC Senate, ASSC department heads and committee chairmen, organization presidents and student yell leaders.
“The coffee hour and reception will give Mr. White the opportunity (to get acquainted with us and meet the people he will be working with this next year,” ASSC Vice President Sue McBurney, whose office is handling the event, said.
The new vice president will supervise student activities, admissions, athletics, the student health service and alumni affairs, and will coordinate activi-t;->s of those administrative directors.
After his graduation from
Music School Dean to Star On KNX's New Radio Show
“Kendall on Music,” a new radio show starring Dean Raymond Kendall of the USC School of Music, will debut on KNX this Sunday.
Nearly two hours long, the program will be on the air from 1:05 to 3 p.m., and will be heard »n both AM and FM radios. It is scheduled to run a full year.
The weekly shows will consist of tapes of new classical recordings on w hich Dean Kendall will comment. He will deal with both the compositions and their composers.
The theme of the first program will be “Selections from Daphnis and Choloe.” Works of Beethoven, Tchaikovsky and Walton will also be featured.
While this i» his first radio program. Dean Kendall has been long known to the public as music editor of the Los Angeles Mirror and a contributing editor of Musical Courier. He has aiso written for Musical Quarterly,
DEAN RAYMOND KENDALL
. . . radio program
Notes, Music Journal and Saturday Review.
Dean Kendall is a former vice president of the American Musicological Society and of the
National Association of Schools of Music. He is also a past president of the Music Teachers’ National Association and the California Music Executives.
Dr. Kendall has been dean of the School of Music since 1948. He came here from the University of Michigan, where he was head of the musicology department, chairman of the committee on graduate music study and curator of the Stearns collection of musical instruments.
From 1945 to 1948 Dr. Kendall was director of the Rachmaninoff Fund of New York City, which sponsors career opportunities for young pianists, conductors and composers He was coordinator of the national United Services Organization and music editor of the Armed Forces Institute during World War II. Earlier he was assistant professor of music at Dartmouth College and musical director of tho Prokofieff Society.
USC in 1931 with a B.A. in economics, White served the university as assistant in the president’s office, assisting In the coordination office and director of radio programs. His career also included service as assistant director of admissions, director of the employment office and assistant to the counselr r of men.
White served as Alumni Homecoming Chairman in 1950-51 and was the first chairman of the a’umni scholarship awards program In 1953.
In 1955 White served as president of the ger-ral Alumni Association and was a member of the Board of Trustees. He directed the alumni fund the next year.
Recent Director
The USC graduate recently has been director of the Western Lead Products Company in the City of Industry. In civic affairs he has served as the director of the Daniel William Cooper Scholastic Foundation of Los Angeles, president of the La Canada Chamber of Commerce and director of th® University Club of Los Angeles.
As a USC undergraduate, White was business manager of the Daily Trojan and a member of Sigma Chi, Skull and Dagger. Blue Key, Trojan Knights, and Alpha Delta Sigma. He is married to a former ASSC vice president. Their daughter, Carol Ann, w’as Associate^ Women Students president last year.
Dr. Topping Will Speak
President Norman Topping will address the Los Angeles Rotary Club today at its regular luncheon meeting in the Pacific Room of the Statler Hilton Hotel.
He will discuss the inter-relationship of the university and the community. The title of his speech is “With Vigor and Without Compromise.”
The Rotary Club of Los Angeles, with 560 members, is the largest on the Pacific Coast. It was founded in 1909.
An extended program in the training of specialists to serve the emotionally, mentally and physically handicapped, was announced yesterday by Dr. James R. Magary, assistant professor of education.
“USC was designated as one of four schools in the United States to administer and offer, under a federal grant, doctoral degrees in special education, and we are very much interested in stimulating interest in it,” Dr. Magary reported.
To Show Film
As part of the program, which is designed to prepare leadership in the special education of the mentally retarded, three films will be shown this morning at 11 in 335 FH.
The films — titled “A Child is Waiting,” “The Community and the Exceptional” and “For Those Who Are Exceptional” — are being shown to acquaint interested students with the program, Dr. Magary said.
Dr. Magary will coordinate the entire program in special education, assisted by Mrs. Sophia T. Salvin, vice president of the American Association on Mental Deficiency, principal of the Washington Blvd. School and adjunct assistant professor of educational psychology. Dr. C. E. Meyers, chairman of the department of educational psychology, and Dr. Edgar Lowell, administrator of the John Tracy Clinic, will also work on the program.
New Goals
Dr. Magary said that more than 13 per cent of all children in school today are suffering from some form of mental deficiency, and that at best only half of these receive minimum care.
“But due to increased efforts of the Kennedy administration new goals now are being sought in an effort to aid these children,” the educator explained.
Dr. Magary noted that the federal grant under which USC is currently expanding its program was developed during the Eisenhower administration.
Posters, Signs To Proclaim Election Fever
Campaigning for the offices of freshman class president and vice president officially began yesterday as posters and signs took their place in university dormitories, various schools, on the Row and along University Avenue.
Candidates have until the election which will be held Oct. 4 and 5, to present their platforms to voters and make themselves known on campus.
“Coincident with freshman elections this year will be senatorial elections to fill seats for the newly recognized School of Education,” Sallie Allison, election commissioner. said.
The School of Education was recognized and established as a major course of study, with the right of representation and voting powders in the Senate, last week.
Hats Tossed
Freshman who have tossed their hats into the presidential race are Don Benjamin, finance and pre-law major; Howard Miller, LAS; and Brook Trout, business.
Contending for the vice president’s office are Virginia Adams, business education: Judi Benson, business: Martin Chavario. chemistry; Bcbbe Hensley, dental hy-gine; Kris Noland, international relations; and Judi Taylor, English.
“Candidates will have an opportunity to outline their platforms to living groups on campus and on the Row before campaigning ends,” Miss Allison said.
Senatorial Race
Running in the Education
School senatorial contest are two seniors. Carol Emerzian and Margo Magle. Miss Allison stressed that students in the Education School must vote if the school is to receive representation in the Senate.
This marks the first year in USCs political history- that the School of Education has had the opportunity to have a voice in the Senate, Miss Allison said.
Only a mod?rate number of the 1,000 members of the freshman class is expected to visit the polls on Wednesday and Thursday. Booths will be set up in front of Doheny Library on the tw'o days and will be open from 9 a.m. to 4 p.m.
“We will use 10 booths to make sure the voting lines run smoothly,” Miss Allison said. She added that fee bills will be the cnly valid form of identification at the polls. Temporary IDs and photo IDs will not be accepted.
In order to insure correct voting on both days, fee bills will be stamped at the booths to identify the voter either as a freshman or a student in the School of Education, or as both.
Working with Miss Allison on the Elections Committee this yesr are Skip Morgan, Eleanor Hill and Carolee Ream.
Topping Praises Terms Helpful To Master Plan
A half-million dollar commitment from the Firestone Foundation to the USC Master Plan was presented to President Topping yesterday by Leonard K. Firestone, chairman of the Board of Trustees.
Firestone specified that the money be placed in the university’s unrestricted funds ----
IFC Council Eyes Proposal To Slash Bills
to be used wherever the university’s need is greatest.
“Gifts like this are of the utmost help to a private university,” Dr. Topping said. “It is hoped that other donors wiU follow this policy in permitting the administration to decide where to use the funds which they have entrusted to us.’’
Hoffman Gift
Firestone's announcement came on the heels of a $640,000 gift to the Master Plan presented to the university last week by Mr. and Mrs. H. Leslie Hoffman.
Hoffman, also a member of the Board of Trustees, offered the money to create USCs first fully endowed academic chair.
The Hoffman Chair will be held for a year or more at a time by world-renowned authorities in five academic areas.
The academic areas concerned are: history and philosophy of science, business ethics, American history, solid state sciences and English literature.
Empty Chair
Dr. Tracy E. Strevey, vice president of academic affairs, is working with university deans to attract renowned scholars, educators and scientists to fill the chair.
Both gifts were to the first phase of the Master Plan, which has as its goal the raising of more than $30 million within the next four years. The plan’s long-range objective is to raise more than $106 million.
Aims of the Master Plan are to encourage able and eager students, instructed by wise and dedicated professors, planning imaginative and stimulating courses of study, plus development of the facilities to make all this possible.
More Student*
Stressing a program to attract more full-time students and more graduate students, USC plans to increase its enrollment only 25 per cent in the next 10 years, compared with an anticipated national increase of up to 100 per cent.
The Master Plan also provides for an increase up to 50 per cent in the size of the faculty.
Endowment of professorial chairs in specialized fields of teaching, higher salaries for USC’s present distinguished faculty and the attraction of other great scholars to the teaching and research staff are other goals of the Master Plan.
A USC trustee since 1957 and a former vice chairman of the board. Firestone became chairman last December.
(Continued on Page 2)
By RICK BUTLER
Collective buying, salaries, “contracts” and a possible pledge president's council were discussed at yesterday’s Inter-Fraternity Council meeting at Phi Kappa Tau.
IFC President Mike Gless proposed a plan to reduce individual house bills by up to $10 a month through IFC- Pan-Hellenic collective buying of foods, laundry and services.
Gless said combining the buying power of the 45 Row' living units would allow the houses to gain substantial quantity discounts off current prices.
Fraternity and sorority members will vote on the plan next week, and, if a large majority of houses approve, a month-long experiment will be tried. Gless said.
Gless explained to the house presidents the pledge fee was raised this fali to provide additional funds for the Counselor of Men’s office.
Treasurer Neal Salisian added some of the extra income will pay the salary for a oart-time secretary, such as was done during the summer.
A resolution calling for a pledge president's council was passed unanimously. The monthly meetings will train the pledge leaders in IFC operation, encourage unity among pledges and encourage more contact between houses. Gless said.
IFC Adviser Frank Joyce sdid the fraternity system must “build its own backfires against criticism.” If the pledge council helps in any way, it will be a worthwhile addition to IFC, he claimed.
“Contracts” used by some houses during rush to obligate pledges to the house before official pledging were outlawed by the house presidents. The newly outlawed contracts were described as similar in intent to “pocket-pinning” men before pledging because they morally bind a man to a house when pledging is not open.
TEP President Steve Feldman defended the contracts by noting they were not binding in law. I did not contain a true statement ! of acceptance by the pledge and were encouraged by his national ! fraternity office.
Public Relations Man Gets Homecoming Chairmanship
John R. MacFaden, Los Angeles and Hermosa Beach public relations -ounsel, was appointed general chairman of the 1961 homecoming committee yesterday.
MacFaden is e member at large of the board of councillors of the USC G-neral Alumni Assn.
Homecoming will be celebrated on campus on Saturday morning, Nov. 11, starting at 10 a.m. Alumni will bring picnic lunches to eat in front of the Library where special reunions will be held of nine classes that were
graduated at five-, ear intervals from 1921 to 1961.
SCircus will be die theme ror Homecoming, and will feature campus parades of bands and clowns and queen Helen of Troy and her five princ. ses.
Old grads will follow’ the hands from the campus to th« Coliseum for the USC-Stanford football game at 1:30 p.m. Special tickets may be purchased in advance for the alumni section.
JOHN R. MACFADEN
. . . homecoming chief
Buses will bring alumni groups
to the annual event from San Diego, Newport Beach, Orange County and the San Fernando
Valley.
MacFaden was graduated
i from USC in 1931. He served in j World War II as a Lieutenant Colonel in the Air Force in the Mediterranean the^.te1' and with 1 an infantry division in Korea.
He has had his own public re-I lations agency in Los Angeles S since 1941. The new chairman j is a director of the Los Angeles j area council of the Boy Scouts I of America and has been cha;r-i m a n of special enrollment j drives in the South Bay Harbor I area and in Los A.n<-eies.
He has also been active in the March of Dimes. Los Angeles Orphanage and Community Chest campaigns and the South Bay YMCA.
MacFaden is active on the American Legion, Reserve Officers Assn., the Society of Colonial Wars and the Sons of the Revolution. He is a member of the
Chaparral. Commonwealth, Ki-wanis am Los Angeles Athletic clubs, as well as of Town Hall. World Affairs Council and the Los Angeles Chamber of Commerce.