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Volume CV. Number 24
University of Southern California
Thursday. October 8. 1987
USC, partner break ground for neurosciences building
Bv Michael Carv
Staff Writer
PETER ZAKHARY DAILY TROJAN
GROUNDBREAKING — Hedco Foundation representative William Picard and President James Zumberge share a shovel in the groundbreaking Wednesday of the neurosciences building to be built on the site of Parking Lot K.
Embassy next in iine
Mom’s convenience store opens doors at Parkside
By Craig Hausman
Staff Writer
The university's first convenience store. Mom's Mini-Market, opened for business Monday in the courtyard of Parkside Apartments, and construction is underway for another store at Embassy Residential College.
The non-profit, university-owned store was built because Dining Services surveys indicated that students wanted a store where they could stock up on basic groceries and household items and pay for them with their individual dining cards.
Eric Alleyne, cafeteria manager for Dining Services, said Parkside was chosen because there were no other food facilities on that side of campus.
Similarly, Embassy was chosen because residents do not have convenient access to campus facilities, said Cleo Schaffer, general manager of Embassy's dining services, convenience store and theater.
(Continued on page 7)
President James Zumberge and Hedco Foundation representative William Picard symbolically started the construction of the S17 million Hedco Neurosciences Building at a groundbreaking ceremony Wednesday.
"This event is a milestone in the building of the nation's premier center for the neurosciences," Zumberge said as he began the ceremony.
He called the groundbreaking "one of the most exciting events during my 10 years at the university."
At 12:40 p.m., Zumberge, carrying a gold-handled shovel, and Picard approached a hole made in Parking Lot K's asphalt.
'I've never broken ground in such a beautiful area," Zumberge said, referring to the hole that was surrounded by artificial turf. The audience laughed when Zumberge suggested it was an ideal burial spot.
To "signify joint partnership," Zumberge asked Picard to place his foot on the right side of the shovel. The two then lifted the dirt-filled shovel, eliciting applause.
"Hedco has a long tradition of using resources in an area of catalystic front-line activity/' said Picard, a member of the Hedco Foundation board and executive committee.
The university received a gift of S8.2 million from Hedco to fund construction of the neurosciences facility.
"The Hedco building began with a vision, said
George Scharffenberger. chairman of the universitv board of trustees. "Many donors made the vision possible."
The list erf donors shows broad-based support for the structure from all of the university. Scharffenberger said.
Scharffenberger said the construction erf the neu-rosoences facility comes at a tune when the university has started its most aggressive fund-raising campaign, with a goal of S357 million He said the building is one of the most important priorities in making the institution capable of "20th century leadership."
When 100 scientists are involved with anything, there is progress. Scharffenberger said. He added that the facility will "advance the well-being of mankind."
William McClure, director of the Program for Neural, Informational and Behavioral Sciences, said the program was established m 1982 "in keeping with Zumberge's desire (for it) to become the finest program in neuroscience in the world bv the 1990s."
"The research has the ability to change the world forever," McClure said. "The last fixe years have been very exciting, and 1 look forward to thi* future."
The collective efforts of university faculty continue to advance the study of the brain. Zumberge said. About 100 faculty members from 22 separate departments have been involved in the neuroso-ences program.
The neuroscience faculty's research receives tze-
f Confmnni am page 6i
Carl’s founder reveals his recipe for success to business students
By Kevin Davis
Staff Writer
He never passed eighth grade and he never said "can't." What resulted was a fast food empire
It was that never-sav-die attitude that Carl Karcher tried to instill in students Wednesday when he spoke at the university as a guest of Delta Sigma Pi, one of two business fraternities on campus.
"My parents always told us that the word 'can't7 was never used in our vocabulary, because anything can be done," said Karcher, founder of the Carl's Jr. restaurant chain. "There is success in every one of us; we
just have to make it come out."
Karcher addressed about 60 students, speaking openly about success and failures, management, quality control, going public with stock, cholesterol, his humble beginnings as a hot dog cart vendor, and, of course, his latest venture — franchising on universitv- campuses.
"People have told me that it has been one of the greatest things that has happened on campus," the hamburger magnate said. "Gene Lawless (executive director of USC's bookstores and dining services) has told me that as far as he is concerned. CarTs has been the (Continued am page 6)
University volunteers needed to assist emergency centers
By Shawn Pogatchnik
Assistant City Editor
Salvation Army officials are looking for university volunteers to help at emergency shelter sites established for community residents who were left homeless in the wake of Thursday's earthquake and Sunday's aftershock.
Two Salvation Army shelters, one located on Ninth Street and one on 11th Street, were hastily organized Monday night for quake refugees. The agency, in close cooperation with the American Red Cross, has already accepted more than 100 people whose homes have been condemned by city officials, said Garvel White, the agency's director of emergency services.
The shelters are quickly filling up as city inspectors systematically condemn tenants from housing that does not meet earthquake standards, said Rob Pedersen, a graduate finance
student who is recruiting student volunteers for the Salvation Army.
"There are a number of people who need to be issued new housing," said Pedersen, who also indicated that some people fled to the shelter because they were afraid to return to their homes — which in many cases are aged and poorly constructed.
More evicted people — mostly local families living within three miles of the university campus — are expected to arrive at the shelters, as city inspectors continue to condemn houses for broken gas lines, electrical damage and defects in building structure. White said.
But while the Salvation Army coordinates the search for replacement housing with the Red Cross, the Salvation Army shelters are left with a homeless problem that threatens to turn into a
(Continued on page 5)
SELF-MADE MAN — Carl Karcher. chance to relax at his restaurant on
L£ OMLY THOJAM
Carl’s Jr_ gets a